{"id":18312,"date":"2024-02-23T10:05:33","date_gmt":"2024-02-23T10:05:33","guid":{"rendered":"https:\/\/rottaprint.com\/?p=18312"},"modified":"2025-12-17T10:48:10","modified_gmt":"2025-12-17T10:48:10","slug":"rottaprint-la-ese-2024-etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara","status":"publish","type":"post","link":"https:\/\/www.rottaprint.com\/ro\/blog\/rottaprint-la-ese-2024-etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara\/","title":{"rendered":"Rottaprint la ESE 2024: Etichete \u0219i ambalaje pentru suplimente \u0219i industria alimentar\u0103"},"content":{"rendered":"<p><span style=\"color: #004697;\">ESE, cel mai amplu eveniment pentru industria alimentar\u0103 din Rom\u00e2nia, s-a \u00eencheiat recent dup\u0103 dou\u0103 zile intense de prezent\u0103ri, dezbateri \u0219i seminarii pe tema etichet\u0103rii produselor alimentare \u0219i suplimentelor alimentare.<\/span><\/p>\n<p>Edi\u021bia a 8-a a seminarului informativ \u201eEtichetare. Siguran\u021b\u0103. Etic\u0103.\u201d desf\u0103\u0219urat \u00een perioada 7-8 februarie 2024, a constituit o oportunitate excelent\u0103 de a aduce \u00een prim-plan <strong><span style=\"color: #004697;\">nout\u0103\u021bile din domeniul etichetelor \u0219i ambalajelor<\/span>.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-18328 size-full\" title=\"Rottaprint la ESE 2024_Etichete si ambalaje pentru suplimente si industria alimentara_001\" src=\"https:\/\/rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_001.jpg\" alt=\"Rottaprint la ESE 2024_Etichete si ambalaje pentru suplimente si industria alimentara\" width=\"1200\" height=\"628\" srcset=\"https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_001.jpg 1200w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_001-1100x576.jpg 1100w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_001-1024x536.jpg 1024w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_001-768x402.jpg 768w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_001-90x47.jpg 90w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_001-105x55.jpg 105w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_001-500x262.jpg 500w\" sizes=\"(max-width: 576px) 100vw, (max-width: 768px) 50vw, (max-width: 992px) 35vw, (max-width: 1200px) 35vw, (max-width: 1400px) 70vw, 1100px\" \/><\/p>\n<h2>Ziua 1: Suplimente alimentare \u0219i HoReCa<\/h2>\n<p>Prima zi a seminarului informativ ESE 2024 a debutat cu prezentarea dedicat\u0103 suplimentelor alimentare. Am expus prin intermediul unui material video tipologia etichetelor \u0219i solu\u021biile special concepute pentru aceast\u0103 categorie de produse.<\/p>\n<p>Am observat o tendin\u021b\u0103 cresc\u00e2nd\u0103 \u00een domeniul suplimentelor alimentare c\u0103tre <span style=\"color: #004697;\"><strong>realizarea unor etichete complexe<\/strong><\/span>, cu elemente de finisare premium, precum soft-touch, folio aplicat la cald, cerneal\u0103 razuibil\u0103, coduri unice \u0219i QR, lac volumetric pe materiale cu efect metalizat, toate integrate pe o singur\u0103 etichet\u0103.<\/p>\n<p>Noutatea dedicat\u0103 acestui domeniu o constituie etichetele termocontractibile realizate cu ajutorul tehnicii mozaic \u00een tipar digital, oferind o modalitate unic\u0103 de personalizare a ambalajelor. Acestea reprezint\u0103 solu\u021bia ideal\u0103 pentru:<\/p>\n<ul>\n<li>strategie creativ\u0103 de ambalare<\/li>\n<li>produse \u00een tiraj mic c\u00e2t \u0219i tiraj mare, fiecare cu ambalaj unic<\/li>\n<li>campanii de marketing sezoniere<\/li>\n<li>testarea produselor noi \u00een pia\u021b\u0103<\/li>\n<\/ul>\n<div class=\"embed-responsive embed-responsive-16by9\"><iframe title=\"Etichete \u0219i ambalaje pentru suplimente alimentare_Rottaprint\" src=\"https:\/\/www.youtube.com\/embed\/2m4XFRVZUI8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<h2><\/h2>\n<h2>Ziua 2: Solu\u021bii pentru industria alimentar\u0103<\/h2>\n<p>A doua zi a seminarului ESE \u2013 Etichetare. Siguran\u021b\u0103. Etic\u0103., a inclus o prezentare sus\u021binut\u0103 de c\u0103tre <span style=\"color: #004697;\"><strong>Ovidiu Florean, Directorul de V\u00e2nz\u0103ri Rottaprint<\/strong><\/span>. Prezentarea a avut ca tem\u0103 <strong>\u201e<\/strong><span style=\"color: #004697;\"><a style=\"color: #004697;\" href=\"https:\/\/www.roaliment.ro\/ambalaje\/aplicatii-pentru-etichete-si-folii-imprimate-specifice-industriei-alimentare\/\"><strong>Aplica\u021bii\u00a0pentru etichete\u00a0\u0219i folii imprimate specifice industriei alimentare<\/strong><\/a><\/span><strong>\u201d<\/strong> \u0219i a abordat solu\u021bii \u0219i exemple specifice pentru etichete\u00a0\u0219i folii imprimate dedicate industriilor lactate, carne \u0219i preparate din carne, panifica\u021bie, dulciuri \u0219i b\u0103uturi r\u0103coritoare.<\/p>\n<p>\u00cen cadrul prezent\u0103rii, colegul nostru Ovidiu a eviden\u021biat diverse tipuri de etichete, inclusiv cele rezistente la refrigerare \u0219i pasteurizare, <span style=\"color: #004697;\"><a style=\"color: #004697;\" href=\"https:\/\/rottaprint.com\/ro\/produse\/etichete-c-wrap-autoadezive\/\">etichetele autoadezive C-wrap<\/a><\/span>, <span style=\"color: #004697;\"><a style=\"color: #004697;\" href=\"https:\/\/rottaprint.com\/ro\/produse\/etichete-antifurt-securizate-rf\/\">etichete autoadezive antifurt<\/a><\/span>, etichetele tip\u0103ribile pe spate, <span style=\"color: #004697;\"><a style=\"color: #004697;\" href=\"https:\/\/rottaprint.com\/ro\/produse\/etichete-carton\/\">etichete neadezive<\/a><\/span>, etichetele monomaterial (pentru facilitarea recicl\u0103rii), precum \u0219i <span style=\"color: #004697;\"><a style=\"color: #004697;\" href=\"https:\/\/rottaprint.com\/ro\/produse\/etichete-shrink-sleeve\/\">etichetele termocontractibile<\/a><\/span>, etichete termocromice \u0219i <span style=\"color: #004697;\"><a style=\"color: #004697;\" href=\"https:\/\/rottaprint.com\/ro\/domenii\/etichete-vin\/\">etichete de vinuri<\/a><\/span>.<\/p>\n<p>\u00cen plus, au fost prezentate \u0219i alte produse destinate ambal\u0103rii, cum ar fi foliile imprimate pentru caserole, h\u00e2rtia pentru unt, folia twist-off \u0219i <span style=\"color: #004c97;\"><a style=\"color: #004c97;\" href=\"https:\/\/rottaprint.com\/ro\/produse\/mansoane-pentru-cornete-de-inghetata\/\">man\u0219oanele de \u00eenghe\u021bat\u0103<\/a><\/span>.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-18332 size-full\" title=\"Rottaprint la ESE 2024_Etichete si ambalaje pentru suplimente si industria alimentara_002\" src=\"https:\/\/rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_002.jpg\" alt=\"Rottaprint la ESE 2024_Etichete si ambalaje pentru suplimente si industria alimentara\" width=\"1200\" height=\"628\" srcset=\"https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_002.jpg 1200w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_002-1100x576.jpg 1100w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_002-1024x536.jpg 1024w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_002-768x402.jpg 768w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_002-90x47.jpg 90w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_002-105x55.jpg 105w, https:\/\/www.rottaprint.com\/app\/uploads\/2024\/02\/Rottaprint-la-ESE-2024_Etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara_002-500x262.jpg 500w\" sizes=\"(max-width: 576px) 100vw, (max-width: 768px) 50vw, (max-width: 992px) 35vw, (max-width: 1200px) 35vw, (max-width: 1400px) 70vw, 1100px\" \/><\/p>\n<h2>Abordare personalizat\u0103 \u0219i testare<\/h2>\n<p>Cunoa\u0219terea detaliat\u0103 a procesului de etichetare al fiec\u0103rui client este esen\u021bial\u0103 pentru a oferi solu\u021bii personalizate \u0219i eficiente. De aceea, colabor\u0103m str\u00e2ns cu clien\u021bii no\u0219tri pentru a identifica nevoile specifice \u0219i a le oferi solu\u021bii optime. De asemenea, consider\u0103m testarea prealabil\u0103 a etichetelor ca fiind un pas crucial pentru a ne asigura c\u0103 re\u021beta final\u0103 este cea potrivit\u0103 pentru produsul respectiv.<\/p>\n<p>Suntem dedica\u021bi inova\u021biei \u0219i calit\u0103\u021bii, oferind o gam\u0103 larg\u0103 de etichete \u0219i ambalaje de ultim\u0103 genera\u021bie. V\u0103 invit\u0103m <span style=\"color: #004697;\"><a style=\"color: #004697;\" href=\"https:\/\/rottaprint.com\/ro\/contact\/#contact-form\">s\u0103 ne contacta\u021bi<\/a><\/span> pentru a afla mai multe despre etichetele \u0219i ambalajele noastre personalizate.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ESE, cel mai amplu eveniment pentru industria alimentar\u0103 din Rom\u00e2nia, s-a \u00eencheiat recent dup\u0103 dou\u0103 zile intense de prezent\u0103ri, dezbateri &hellip; <a href=\"https:\/\/www.rottaprint.com\/ro\/blog\/rottaprint-la-ese-2024-etichete-si-ambalaje-pentru-suplimente-si-industria-alimentara\/\">Continued<\/a><\/p>\n","protected":false},"author":7755,"featured_media":18328,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[45],"tags":[],"class_list":["post-18312","post","type-post","status-publish","format-standard","has-post-thumbnail","category-noutati"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rottaprint la ESE 2024 | Etichete \u0219i ambalaje<\/title>\n<meta name=\"description\" content=\"V\u0103 invit\u0103m s\u0103 ne contacta\u021bi pentru a afla mai multe despre solu\u021biile noastre personalizate. 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